– Whitmore Caps

WHITMORE CAPS

Last updated: November 2026

This Privacy Policy describes how Whitmore Caps ("we," "us," "our," or the "website") collects, uses, and discloses personal information when you visit our website, use our services, or make a purchase through https://whitmorecaps.com (the "Website"), or otherwise communicate with us (collectively, the "Services").

In this Privacy Policy, "you" and "your" refer to you as a user of the Services, whether you are a customer, a website visitor, or another individual whose personal information we have collected under this Privacy Policy.

We process personal information in accordance with the applicable laws of the Hong Kong Special Administrative Region, including the Personal Data (Privacy) Ordinance (Cap. 486), and, where applicable, the General Data Protection Regulation (GDPR), U.S. federal and state privacy laws, and other applicable data protection laws.

Please read this Privacy Policy carefully.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the website, update the "Last updated" date, and take any other steps required by applicable law.

HOW WE COLLECT AND USE YOUR PERSONAL INFORMATION

To provide the Services, we collect personal information about you from a variety of sources, as described below. The information we collect and use depends on how you interact with us.

In addition to the specific uses described below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with applicable legal obligations, enforce any applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.

PERSONAL INFORMATION WE COLLECT

The types of personal information we obtain depend on how you visit our website and use our Services. When we use the term "personal information," we mean information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information we collect directly from you

Information you provide to us directly through our Services may include:

- Contact details, including your name, address, phone number, and email address.
- Order information, including your name, billing address, shipping address, payment confirmation, email address, and phone number.
- Account information, including your name, email address, phone number, username, password, and security questions.
- Customer support information, including the information you choose to include in your communications with us, for example, when you send us a message through the Services.

Some features of the Services may require you to provide certain information directly to us. You may choose not to provide this information, but doing so may prevent you from using certain features.

Information we collect about your usage

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies (collectively, "Cookies"). Usage Data may include information about how you access and use our website and your account, including device information, browser information, network information, your IP address, and other information about your interaction with the Services.

Information we obtain from third parties

Finally, we may obtain information about you from third parties, including vendors and service providers who may collect information on our behalf, such as:

- Companies that support our website and services, such as Shopify.
- Our payment processor, which collects payment information (for example, bank account details, credit or debit card information, and billing address) to process your payment, fulfill your orders, and provide you with the products or services you have requested.
- Advertising platforms and web analytics providers that help us create advertisements for our website and analyze website traffic, including MC Global Ecommerce Limited, which manages our advertising and digital marketing activities.

DATA PROCESSING AND ADVERTISING SERVICES

Data processing and advertising services are managed by MC Global Ecommerce Limited, based in Hong Kong. MC Global Ecommerce Limited is responsible for managing website operations, digital marketing, and advertising. When you use our Services, certain personal information may be shared with MC Global Ecommerce Limited solely for the purposes described above and in accordance with the laws of Hong Kong and other applicable data protection laws.

HOW WE USE YOUR PERSONAL INFORMATION

- Providing, personalizing, and improving the Services, including processing your orders.
- Marketing and advertising, managed by MC Global Ecommerce Limited, to send you promotional communications by email, text message, postal mail, and other channels.
- Security and fraud prevention, including verifying your identity and protecting the Services.
- Communicating with you and providing efficient customer support.

Like many websites, we use Cookies on our website. For specific information about the Cookies we use for our Shopify store, please visit https://www.shopify.com/legal/cookies. We use Cookies to make our website work and to improve it, to give you a personalized experience on our website, and to show advertisements for our Services, including on other websites.

Most browsers automatically accept Cookies by default, but you can set your browser to remove or reject them. Please note that removing or blocking Cookies may affect your user experience and may cause some of the Services, including certain features, to stop working properly.

HOW WE DISCLOSE PERSONAL INFORMATION

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy. These circumstances may include:

- With vendors or other third parties who perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, order fulfillment, and shipping.
- With MC Global Ecommerce Limited to manage website operations, digital marketing, and advertising.
- With business and marketing partners to provide services to you and show you advertisements.
- When you direct us, request that we do so, or otherwise consent to our sharing certain information with third parties.
- With our affiliates or within our corporate group in connection with a business transaction, such as a merger, asset sale, financing, or acquisition.
- To comply with applicable legal obligations, or in response to subpoenas, search warrants, and other lawful requests from authorities.

YOUR RIGHTS

Depending on where you live, you may have some or all of the rights listed below regarding your personal information. These rights are not absolute, may apply only in certain circumstances, and in some cases we may decline your request as permitted by law.

- Right to access / know: the right to request access to the personal information we hold about you, including details about how we use and disclose it.
- Right to delete: the right to request that we delete the personal information we hold about you.
- Right to correct: the right to request that we correct inaccurate personal information we hold about you.
- Right to data portability: the right to receive a copy of your personal information.
- Right to withdraw consent: where we rely on your consent to process your personal information, the right to withdraw that consent.
- Right to object: the right to object to the processing of your personal information, including its use for direct marketing.
- Right to restrict processing: the right to request that we restrict the processing of your personal information.
- Right to lodge a complaint: the right to file a complaint with the Office of the Privacy Commissioner for Personal Data (PCPD) in Hong Kong, the Federal Trade Commission (FTC), your state attorney general, or, if you live elsewhere, the data protection authority in your country of residence.

You can exercise these rights by contacting us using the details below.

SECURITY AND RETENTION OF YOUR INFORMATION

Please be aware that no security measure or transmission of data over the internet is completely secure, and we cannot guarantee "perfect security." We are not responsible for the disclosure of information resulting from transmission errors, unauthorized third-party access, or other causes reasonably beyond our control.

We retain your personal information for as long as necessary to provide our Services to you and, after that, for as long as required to comply with our legal obligations, resolve disputes, and enforce our policies.

CHILDREN'S PRIVACY

The Services are not intended for use by children, and we do not knowingly collect personal information from children. If you are the parent or guardian of a minor who has provided us with personal information, you may contact us using the details below to request that it be deleted.

GOVERNING LAW

This Privacy Policy is governed by the laws of the Hong Kong Special Administrative Region. This choice of law does not affect any mandatory data protection provisions that apply in the country or state where you live.

CONTACT

If you have questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please contact us in writing or through the following channels:

Website: https://whitmorecaps.com
Email: info@whitmorecaps.com
Store: Whitmore Caps

Operated by MC Global Ecommerce Limited, a company registered in Hong Kong.
Business Registration Number (BRN): 81453739

Company address:
2301, 23/F Bayfield Bldg
99 Hennessy Rd, Wan Chai
Hong Kong